AI + Digital Marketing: Your Toolkit for Success

Artificial Intelligence. It’s mystical, it’s fascinating, and it is the most prominent tech buzzword heading into the next decade. For digital marketers, AI is often viewed as untouchable and near impossible to be able to leverage successfully. However, the good news is that AI does not need to be confined to a black box. In fact, many cost-effective and easy-to-use AI-powered tools already exist that can help you to grow, automate, and empower your digital marketing strategy.

After this session, you’ll be able to:

  • Understand the basics of Artificial Intelligence – What, why, and how AI works
  • Implement some of the AI-powered tools available today that can help enhance your social media strategy
  • Leave with a roadmap that can help you to determine where AI can best fit within your digital marketing strategy to yield the greatest ROI

This session is for digital marketers at any skill level who are interested in learning more about AI and how it can be applied to their digital marketing goals and strategy.